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What does Wardith cost?

One service, three stages, plain numbers: diagnose the problem, fix the foundations, then keep checking. You start with a £250 audit, and every stage after that is only worth buying if the one before says so.

Audit

£250 one-off

A written report on where your business currently stands with the major AI assistants: ChatGPT, Google's AI results, Copilot and Perplexity. We ask them the questions your customers ask, record what comes back, and diagnose why. You'll have the report within two working days of us confirming scope and payment.

You get:

  • What each assistant currently says when asked about businesses like yours.
  • What they know and believe about your business, and whether it's accurate.
  • Where your own details disagree with each other across the web: your Google Business Profile, Bing Places, Companies House, your professional register, the main directories and your social pages, each recorded exactly as it has you.
  • The specific things blocking you, in plain English.
  • Our honest recommendation — including "you're fine, don't spend more money."

Foundation

£800 one-off

The setup that fixes the underlying issues your audit found, done on the website you already have. It is a fixed piece of work, not an open-ended one: crawler access for the AI systems, structured machine-readable facts about your business, your facts made consistent everywhere they appear online, and two permanent pages answering questions your customers ask. Your audit decides which two. If the biggest thing in your way sits outside those four, the audit says that instead.

We'll come back to you within two working days of your payment clearing, with a plan and a date. How long the work itself takes depends mostly on you — how quickly we get access to your website and the information we need. We'll tell you what we're waiting on, and we won't leave you guessing.

Ongoing

from £150 per month

The assistants change constantly, so staying visible is ongoing work. The three levels do different jobs: hold your position, close the gaps, or close them faster across a wider set of questions. You can move between them at any time. What separates them is how much ground we cover each month and how many permanent pages we add to close the gaps we find.

  • Maintain

    Best if you mainly want to protect what the Foundation built and know where you stand. Every month we ask the assistants ten questions your customers ask, five times each because their answers vary, and send you a short written record: where you appeared, what changed since last month, and which questions you're still missing from. Your business facts stay current, and we fix them when they drift.

    £150 /month
  • Grow

    Best if the audit found clear gaps and you want them actively closed. Everything in Maintain, across fifteen questions instead of ten. Each month we take one of the questions you're missing from and write the page that answers it properly, on your own site — yours to keep, working whether or not you stay with us. That's how you go from showing up sometimes to showing up for the things people actually ask.

    £400 /month
  • Lead

    Best in a competitive market, where you want gaps closed faster and want to know who is being named ahead of you. Twenty-five questions a month and two new answer pages, so coverage builds at roughly twice the rate of Grow across a wider set of questions. Every quarter you also get a written review of the competitors the assistants are naming ahead of you, and our honest read on why.

    £700 /month

The same list, in machine form

Every price above is also published in a form built for machines, produced from the same numbers as the list, so the two can't disagree. That is exactly the job Wardith does for clients, and you don't need to read a line of it to buy anything.

Show the machine-readable version
The prices, as an AI assistant reads them 
{  "@type": "Service",  "name": "AI assistant visibility for service businesses",  "offers": [    {      "@type": "Offer",      "name": "Audit",      "price": "250",      "priceCurrency": "GBP",      "description": "One-off written report on how AI assistants currently answer questions about your business, what they believe about you, and what is blocking you from being recommended."    },    {      "@type": "Offer",      "name": "Foundation",      "price": "800",      "priceCurrency": "GBP",      "description": "One-off setup on your existing website: crawler access, structured data for your business, your facts made consistent across the web, and two permanent pages answering questions your customers ask AI assistants."    },    {      "@type": "Offer",      "name": "Maintain (monthly)",      "price": "150",      "priceCurrency": "GBP",      "description": "Monthly plan to hold your position: ten questions your customers ask, put to the AI assistants five times each every month, with a written record of where you appeared and which questions you are still missing from. Business facts kept current and corrected when they drift. £150 per month."    },    {      "@type": "Offer",      "name": "Grow (monthly)",      "price": "400",      "priceCurrency": "GBP",      "description": "Monthly plan to close the gaps: everything in Maintain across fifteen questions, plus one new permanent page each month answering a question you are currently missing from. £400 per month."    },    {      "@type": "Offer",      "name": "Lead (monthly)",      "price": "700",      "priceCurrency": "GBP",      "description": "Monthly plan for competitive markets: twenty-five questions checked every month, two new permanent answer pages each month, and a quarterly written review of the competitors being named ahead of you and why. £700 per month."    }  ]}
Abridged from this page's structured data — the offers, without the surrounding business details. The prices above are what you pay. Wardith isn't VAT registered, so there's no VAT to add.

Monthly plans roll month to month with no minimum term — tell us before your next payment date and there won't be one. The month you've paid for runs to the end; we don't refund part-months.

Why does the audit cost £250?

Because it's done by hand, for your business specifically. We put your customers' actual questions to each assistant repeatedly, because their answers vary run to run and asking once tells you nothing. We record what comes back, word for word, including every competitor named ahead of you. Then someone reads all of it and works out why.

The report stands on its own. You could act on it yourself, or take it to someone else, and it would still be worth having. We'd rather charge properly for real work than price it as a sales call with a document attached.